East Side Stories
East Side Stories
soul thread saree specialist

from the loom

The Journal.

Notes, field stories and quiet observations from our travels through India's weaving villages.

Sarees for the Boardroom: How to Wear One to Work Without It Feeling Like a Costume

Wardrobe · 7 min read

Sarees for the Boardroom: How to Wear One to Work Without It Feeling Like a Costume

The weaves, drapes, colours and blouses that make a saree read professional rather than festive.

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The hands behind the Maheshwari

Artisans · 6 min read

The hands behind the Maheshwari

Inside the looms of Maheshwar, where every fall and pallu is a four-day conversation between weaver and warp.

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A capsule of seven sarees that never fail

Wardrobe · 5 min read

A capsule of seven sarees that never fail

From Monday meetings to Sunday weddings — the seven weaves we recommend to every first-time buyer.

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